عبدالرضا رکن الدین افتخاری

Search for and gaining the meaning in life and attaining the perfection had been the primordial motive of human creation. The main reason for manifesting vacuum feelings in human is the crisis of lack of spirituality. Nowadays, human beings are seeking to mean of life and are searching for something more than materiality; because with the modern and advanced technology, the dissatisfaction with life and the sense of daily routine motivates him to discover the cause and the way out of the crisis. Understanding the meaning of life and obtaining satisfaction requires the use of spiritual intelligence and will not be achieved through rational and emotional intelligence solely. In this article, we studied the various dimensions of spiritual intelligence and presented the best model for spiritual intelligence. Then, according to the literature, the impact of tourism on the human was also studied. The results of the content analysis indicate that tourism and travel are effective factors in enhancing the components of spiritual intelligence and, as a result, the promotion of spiritual intelligence, and consequently they will increase the perception of spirituality in life.

Purpose: Evaluation of zoonotic diseases have existed since the beginning of human life on earth, but in recent decades it has become much more important. Today, zoonotic diseases not only important in health area, but also in international economics and politics are also special place are important. the main objective of the present article is to assess the impact of the physical quality livestock building on the development of human and animal health in rural areas. Methodology: In this regard, a survey method has been used. After applying the Cochran formula, 382 questionnaires were prepared in the form of a form and a questionnaire. case study is rural regions of Firouzeh county. For measure the research hypotheses, Binomial test and Linear Regression and TOPSIS has been used. Therefore, the research method is descriptive and analytical. Results: Binomial test results show that the villages are unfavorable in terms of physical quality of livestock buildings. Linear regression results show that increased physical quality of livestock buildings has a direct impact on the development of livestock and human health. Also according to TOPSIS, Taghiabad village, Nayerabad and Shorab are ranked first to third in terms of the high quality of livestock buildings. Practical solutions: Provide trifle and long term loans to ranchers, making changes to the old buildings keeping the livestock according to the quality standards of the livestock building, having a regular program for washing and cleaning the livestock building, more systematic monitoring of health centers by collecting livestock excrements and preventing the accumulation of waste at public passages are suggestions that can help improve the quality of livestock building and human health. Significance of the Study: Regarding the approach to physical quality and its impact on the development of human health and livestock in rural areas and in terms of the area studied, this research has been the first research on the health of animals and humans in rural areas (Firouzeh villages).

Purpose- The inefficiency of rural development policy as a multidimensional phenomenon is due to various factors and causes. It has adverse outcomes in rural areas and in different dimensions of the territorial (spatial), organizational and intersectoral activities. Since the present study has practical purposes, the analysis of the effective factors, and analysis of the effects of each factor in the process of inefficiency of rural spatial policies in rural areas are considered. Design/Methodology/Approach - The strategic question is: “What are the factors affecting the ineffectiveness of the planning policy for rural development in Iran?” To answer the question, an analytical methodology based on Delphi tool and interpretive structural modeling have been used. In this regard, a library method (research background) and questionnaires and interviews (experts’ opinions of the National Planning and Budget Organization, and the Provincial Management and Planning Organization- 20 people) were used to collect information. Factors contributing to the inefficiency of planning policy for rural development in Iran were determined. In the next step, using Interpretative Structural Modeling (ISM), the relationships between the factors affecting the ineffectiveness of the planning policy for rural development in Iran were specified and analyzed in a unified manner. Finally, using the MICMAC analysis, the types of variables are clustered according to the reciprocal influence on other variables . Findings- The results show that the factors of over-dependence on oil revenues, unstable rural development policy and centralized policy-making system, planning and decision making with the driving power of 16 have had the greatest influence and acts like the base of the model. In order to start and reform the structure of the rural development policy system in the country, it should be emphasized first. The factor of diversity, plurality, dispersion and underdevelopment of rural settlements with the driving power of 1 has the least influence.

Purpose- This study aims to demonstrate the factors affecting the current development pattern of second homes, emphasizing on the role of spatial planning in the forest villages that are considered as the tourism destinations of Mazandaran province.Design/methodology/approach- This is a descriptive-analytical study carried out in nine villages of nine county of Mazandaran as tourism destinations. The statistical population consisted of 18 rural managers and 1980 rural households in the under-study villages.Findings- The ANOVA results showed that the institutional-political factor of social-cultural dimension, with the mean of 3.7133 had the highest effect on the current development pattern of second homes.Research limitations/implications- As the statistical population of the present study consisted of rural managers, it was difficult to have access to the managers since they were involved in agricultural works.Practical implications- Based on the current pattern of second home development, the distribution pattern of the spatial planning of second homes was designed. In order to sustain second home development, the negative points in each step of the input, activity, short-term, and long-term consequences should be reduced or eliminated.Originality/value- Since second home tourism is one of the different types of rural tourism that plays a main role in the development of rural areas, and considering the importance of second home tourism in the development of rural areas and their impact on the villagers' life, it is necessary to clarify the factors affecting second home development. Therefore, this study aims to improve the proper distribution of spatial planning in second homes by providing a spatial planning pattern for second home development.

Purpose:  In recent years, it has become more necessary to seek and apply new strategies to strengthen the foundations and diversification of economic activities in rural areas. Accordingly, in the context of the new theories of sustainable development, one of the approaches that is of great importance for the growth and sustainability of businesses in today's complex environments is branding. Therefore, the main purpose of this study was to identify businesses with branding potential in Turkmen Sahara of Golestan province in Iran. The overwhelming limitations of product marketing are supporting the declining revenues of traditional sources in dealing with competitive markets as well as trying to expand, making available and identifying regional products with a branding approach Design/methodology/approach: In this study, we first identified and localized the branding indices and then identified the brand-liable products in the region using the Additive Ratio Assessment (ARAS) method in multi-criteria decision making. Findings: The results showed that among the indicators of brand products in rural areas, satisfaction index with weight of 0.095 was put in the first place followed by adaptability with weight of 0.091, quality-orientation approach with a weight of 0.086 and valuable with a weight of 0.081. Also, among the common businesses and products in the region, cotton cultivation with a coefficient of 0.971 was the first priority followed by carpet weaving with a coefficient of 0.966, traditional foods with a coefficient of 0.952, Turkmen horse breeding with a coefficient of 0.943 and eco-tourism with a coefficient of 0.924 for planning the branding of products and services based on Brand Explanatory Indexes and using ARAS method. Practical implications: The study provides a perspective on the process of branding products and services in rural areas. Originality/value:  This paper makes two major contributions: first, the introduction of branding indicators for rural businesses, and second, applying decision making models in the process of branding products and services with brand potential in rural studies.

Non-governmental organizations as the third pillar and representative of civil society play a main role in socially excluded groups’ access to their citizenship rights including women. The most important aspect of citizenship is social citizenship which has a close relationship with public sphere. It seems that NGOs play a substantial role in facilitating women’s access to their social rights; however, their role, efficiency and effectiveness in realizing this goal are disputed by experts. The purpose of this study is to investigate efficiency of non-governmental organizations in women’s access to their social citizenship rights in Iran. This research has been conducted by a quantitative approach, survey method and questionnaire tool. The questionnaire, consisting of effective factors, was developed by library method and was presented to experts of women study in order to examine its face validity. The data of this study was gathered from three groups including 30 scientific and executive experts, 10 NGO managers and 319 people of NGO’s target population which were selected via stratified sampling. Data analysis rejected hypothesis of high efficiency and great power of NGOs in women’s access to their social citizenship rights in Iran.